Virtual SPARTHERM exhibition booth
The last-minute cancellation of the Hagos trade fair presented Spartherm with the challenge of creating an alternative platform for lead generation, customer care and product presentation. The aim was to replicate the trade fair experience digitally and offer an interactive experience.
TMC Live implemented the solution in record time: a 400 m² exhibition stand was set up and digitised as a 360° experience. Complemented by 35 product videos and interactive elements, visitors were able to explore the stand virtually – with measurable success for Spartherm.
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