Fujitsu @hub.berlin/TRANSFORM
In a highly competitive market, the aim was to position Fujitsu visibly as a driver of digitalisation. The goal was to create an eye-catching presence at hub.berlin.
TMC Live was responsible for all trade fair communications and stand construction. A striking ceiling construction ensured a long-distance effect, while digital touchpoints with moving images and holograms provided interactivity. A coffee bike with a coupon promotion attracted visitors, while a temporary Fujitsu Digital Transformation Centre offered practical insights. The strategy was complemented by targeted out-of-home measures around the event location.
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Whether event planning or event services: we are ready for your live moment when you are. We stage events that inspire, produce content that sticks in the memory, and create digital experiences that break down barriers.
Felix Fischer-Reinke
Managing Director | Senior Project Manager